After finance took a beat in January, February is shaping up for their return—leaning into financial solution messaging.
This week dives into the tech sector as AI messaging takes ad dollars by storm
A new administration always brings new clients or messaging—from associations getting in front of decision makers, to energy companies pushing messaging on how they're bolstering the US economy.
This week brought heavy AI messaging from tech companies alike, which we can assume will continue throughout the year.
A new year brings new events, and more specifically the kick off of Davos at the end of January
Welcome to week 3 of our December Advent Calendar, where we dive into branded content.
Welcome to week 2 of our December Advent Calendar, where we dive into newsletters from this year.
Welcome to December where we invite you to The Media Tracker’s second annual advent calendar series. Each week, we’ll highlight the year’s top trends with prediction on what’s to come in 2025.
This week we have an abbreviated tracker coming to you a day early with Thanksgiving tomorrow. Hope everyone has an enjoyable holiday with good food 🙂
This week shed light on tech's strategic ad placements, tapping into HPTO’s from Meta to AMD
With this year nearly behind us, one topic took the events industry by storm, which was naturally AI. This topic is likely to continue into the new year, garnering top dollar clients like IBM to NYSE.
With very few companies wanting their ads to appear next to political content, two sectors proved to be resilient during this year’s election week: finance and e-commerce
